Lean Product Development and Launch


Jumpstart new product development, lower your costs and increase quality

Experience this groundbreaking approach to new product development, production process planning and implementation – and consistently launch new products three to four times faster than your competition

Ideal Attendees

  • Design Engineers
  • Manufacturing Engineers
  • Product and Marketing Managers
  • Operations Managers
  • Others in the Design and Production Process

Key Learning

  • How to use Voice of Customer (VOC) to understand true customer needs and translate them into critical product requirements
  • Maximize quality and production flexibility to easily adapt to variations in customer demand
  • Dramatically reduce your development costs and be consistently first to market with innovative, high-appeal products
  • Participate in a hands-on simulation and learn how to apply lean growth tools to streamline the product development process

 

Learning Overview

Concept Phase of Development

  • How to hear the voice of the customer – and define customer needs using the "House of Quality" process
  • Translate customer needs into the most critical product requirements
  • Benchmark competition and compare against customer requirements
  • Translate this data into the critical and most difficult design specifications
  • Brainstorm ideas using our “Managed Creativity Process” to create multiple concepts
  • How to select and de-select from many concepts

Design Phase

  • How to design for Lean manufacture
  • Access a design for manufacturability
  • Reduce the number of piece parts in a design
  • Redesign a product to reduce cost

Production Phase

  • Create the production process using the Production Preparation methodology
  • Develop unique and critical pieces of production equipment
  • Focus on "Creativity Before Capital"
  • Techniques of material presentation
  • How to conduct pre-production trials
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This is the future of new product development and production process planning.
Cris Schaefer,
Kaizen Promotion Office Manager,
Hubbell Wiring Systems


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Through Design for LeanSigma, we’ve reduced the time from inception to going to market by 50 percent. By reducing the time this much we gain the revenue more quickly and free up resources in marketing and engineering to double the amount of products we’ve been able to introduce. We’re getting it right the first time and meeting customer expectations better.
Paul Adelberg,
Vice President of Lean Technology,
Hayward Pool Products

Your Instructor

Jean Cunningham Ashwin Badve An accomplished lean quality systems leader and ASQ-certified Six Sigma Black Belt, Ashwin brings to TBM his extensive experience with policy deployment, value stream mapping, transactional process improvement, and variation reduction kaizen. As Director of Global Quality for Gilbarco Veeder-Root (GVR), a division of Danaher Corporation, he was recognized for his expertise in taking a hands-on approach to root-level sustained quality improvements and cost reductions throughout the value chain worldwide. He teaches Design for LeanSigma.

 


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